Coffee Market

The Blending Game


The first-ever coffee blend was created by the Dutch and it consisted of Yemen Mocha and a Java from Indonesia.  While their reasoning for blending was more economic than flavor driven, it stands today as a remarkable balance of sharp fruitiness and smooth earthiness.   As a matter of fact, our Mocha Java is one of our top three selling coffees.  Why?  Becuase it has a flavor profile purpose based on balance and finish.   Unfortunately the concept of blendng has has gotten out of hand MORE

Martin Mayorga’s CNBC Guest Blog


Click here to view Martin Mayorga’s CNBC Guest Blog posting as he discusses how the commodity market changed our business and highlighted the need for direct trade with coffee farmers.